A global identity
built from local places.
OPALOTA is being developed as a central global system capable of connecting territories, digital ecosystems, content, businesses, opportunities and people through a single international identity.
What should OPALOTA communicate?
OPALOTA should not be limited by a slogan that defines it only as tourism, travel, accommodation or a directory. The name must remain open enough to grow into a much larger global ecosystem.
Local domains and territorial projects can act as independent digital gateways while progressively directing content, listings, opportunities and qualified traffic into OPALOTA.
Master slogan candidates
GLOBAL REACH.
RADICI LOCALI. PORTATA GLOBALE.
RAÍCES LOCALES. ALCANCE GLOBAL.
CONNECT.
DOVE I LUOGHI SI CONNETTONO.
DONDE LOS LUGARES SE CONECTAN.
MANY PLACES.
UN MONDO. TANTI LUOGHI.
UN MUNDO. MUCHOS LUGARES.
TO GLOBAL.
DAL LOCALE AL GLOBALE.
DE LO LOCAL A LO GLOBAL.
OPPORTUNITIES.
LUOGHI. PERSONE. OPPORTUNITÀ.
LUGARES. PERSONAS. OPORTUNIDADES.
CONNECT MORE.
SCOPRI DI PIÙ. CONNETTITI DI PIÙ.
DESCUBRE MÁS. CONECTA MÁS.
CONNECTED LOCALLY.
IL MONDO, CONNESSO LOCALMENTE.
EL MUNDO, CONECTADO LOCALMENTE.
HAS A STORY.
OGNI LUOGO HA UNA STORIA.
CADA LUGAR TIENE UNA HISTORIA.
OF PLACES.
UN MONDO DI LUOGHI.
UN MUNDO DE LUGARES.
PLACES.
OLTRE I LUOGHI.
MÁS ALLÁ DE LOS LUGARES.
YOUR PLACE.
TROVA IL TUO POSTO.
ENCUENTRA TU LUGAR.
TO THE WORLD.
CONNETTIAMO I LUOGHI AL MONDO.
CONECTAMOS LOS LUGARES CON EL MUNDO.
Territories do not disappear.
They become gateways.
OPALOTA does not need to replace local ecosystems. The stronger model is to preserve their individual identity and use them as distributed access points to a common global infrastructure.
OPALOTA
WHERE PLACES CONNECT.
This is currently one of the strongest options for the master identity because it is short, international, elegant and broad enough to survive future changes in the OPALOTA business model.
DOVE I LUOGHI SI CONNETTONO.
Ecosistemi locali. Opportunità globali.
DONDE LOS LUGARES SE CONECTAN.
Ecosistemas locales. Oportunidades globales.
Four directions worth protecting.
WHERE PLACES CONNECT.
The strongest premium master-brand direction.
LOCAL ROOTS. GLOBAL REACH.
The strongest institutional and strategic direction.
A WORLD OF PLACES.
The cleanest and most minimal international direction.
CONNECTING PLACES TO THE WORLD.
The clearest explanation of the OPALOTA ecosystem architecture.